Astoria Hotel

GSoft Sols has implemented a CATI survey system for collecting guest feedback, ensuring accurate, real-time data collection and enhancing service quality through actionable insights.
We developed and deployed a CATI system designed to streamline the process of collecting structured guest feedback through telephone interviews. This system allows interviewers to conduct calls using pre-programmed questionnaires displayed on their screens, ensuring consistency in data collection and adherence to survey protocols. All responses are entered directly into the system in real-time, reducing errors, eliminating manual data entry, and enabling faster analysis.

Our CATI system supports multilingual scripts, logic-based question routing, call recording, and live monitoring making it ideal for quality assurance and supervisor oversight. The backend is equipped with detailed dashboards and reporting tools that allow clients to visualize trends, identify service gaps, and make data-driven decisions to enhance customer experience.

At GSoft Sols, we manage the complete CATI workflow, from questionnaire design and call center setup to training interviewers, managing live calls, and generating analytical reports. This end-to-end approach ensures high response rates, data accuracy, and meaningful insights that help businesses improve performance and meet evolving customer expectations.